Brand manager job specification
Brand manager job specification include job requirements:
Contents of Brand manager job specifications
1. Knowledge
• Bachelor’s degree required in business or related discipline.
• Advanced Microsoft Excel and PowerPoint skills required.
2. Experience
• 4+ years experience in marketing, with at least 3 years experience in brand advertising and/or direct response marketing capacity.
• Proven experience in developing creative for advertising materials, direct mail, email and online advertising communications.
3. Skills
• Solid interpersonal and communication skills and the ability to work on cross-functional teams in both leadership and member roles.
• Strong presentation and writing skills.
• Analysis skills to not only present data but also summarize the findings and propose recommendations for future improvement.
• Will be known for their innovation and vision in the area of Brand Development/Brand Management.
• Must possess strong interpersonal skills and is a relationship builder.
• Must have a style that promotes respect, credibility and trust throughout the organization.
• Must be a business leader and a calculated risk taker.
• Strong project management skills.
• Strategic thinker and creative marketer.
• Results oriented and self-motivated.
• Excellent written and verbal communication skills.
• Strong Leadership skills.
4. Abilities
• Ability to work independently without significant supervision.
• Ability and comfort to present ideas to a variety of audiences as required.
• Will possess the ability to define problems, collect data, establish fact and draw valid conclusions.
Related documents to brand manager
• Brand manager job description (include key duties/tasks for this positions)
• Marketing interview questions
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This entry was posted on Tuesday, September 14th, 2010 at 10:33 am and is filed under Marketing job specifications. You can leave a response, or trackback from your own site.


